Business Objects builds key relationships in following partnership categories:
VOLUME TOP

The volume reseller and distributor partner program is for partners that resell all or part of the Business Objects product suite and derive their primary revenue from license sales. These partners include organizations that are primary distributors or master resellers in particular regions or countries. The geographical presence of these partners is complementary to that of Business Objects and their work with resellers provides breadth for selling our products and services.

VALUE ADDED RESELLER TOP

The VAR partner program is for partners who offer customized solutions - essentially a combination of domain, vertical, or application expertise that includes Business Objects technology. VAR partners focus mainly on driving license revenue through the resale of all or part of the Business Objects product suite. These partners also offer professional services to support the deployment of our technology.



Achievement Levels


Within each partnership category, there is a range of achievement levels:

· Global Alliance
· Platinum
· Gold
· Silver
· Bronze

Some partners may fit into a combination of partnership category and achievement level. Through this tiered partner program, partners can increase their achievement level (and benefits) by meeting specified goals over time.

Learn more: Global Partner Program Overview


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